If Motorola returns to tablets, look for it to flaunt Moto Maker customization
Smartphone and tablet manufacturers are always looking for ways to get ahead of the competition. Motorola managed to make waves in the smartphone world recently with The Moto Maker. The company is now considering using this type of customisation for tablets..
The Moto Maker helped Motorola remake a name for itself in the smartphone world, and now it looks as though the company thinks the customization tool could do the same with tablets.
During an interview with Pocket-lint, Motorola CEO Dennis Woodside let slip that tablets are still very much in consideration for the company. If Motorola re-enters the slate space, customization may be what separates its gear from the competition.
“We are looking at tablets,” Woodside said. “A lot of people have asked us to build a tablet using Moto Maker, to customize their tablet. There might be a day we do that, but the bigger opportunity for us is the five billion people without smartphones.”
There’s no doubt that Sony have been incredibly successful in the gaming world but their current handheld system – the PS Vita, has not been as popular with consumers as the company would have hoped. It puts this down to consumers preferring a multi-functional smartphone to a dedicated gaming system. Read more details below.
PlayStation Vita’s lacklustre sales have been attributed by Sony to the rise of smartphones and tablets.
Although the handheld is portable, the firm says that consumers tend to favour smart devices with multiple functions over dedicated gaming systems.
“In all honesty, higher sales would have been what we had hoped for,” PlayStation UK managing director Fergal Gara told VG247.
“The market Vita entered was more complicated than it was when the console was originally thought about and designed. Games on tablets and phones have changed the marketplace and people can’t carry too many things around at one time.”
He added: “The truth is that the number of people that want the core experience [that Vita offers] is not as big as the number that simply want any sort of game available on the move and, because the likes of a tablet and smartphone are so multifunctional in their use, they will always be very appealing.
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